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Amazon (AMZN): analyst forecast and price target
Price targets and ratings of
Analyst consensus
Strong Buy36 Buy1 Hold0 Sell
Ratings of 37 analysts in the last 3 months · top analysts only12-month forecast
$337+34.6% upside
Based on 37 price targets given in the last 3 months, the average target is $337, the highest $400, the lowest $250. The average is +34.6% from the last price of $250.
Highest target $400
Average target $337
Lowest target $250
Analyst ratings 63
| Analyst | Firm | Price target | Rating | Upside | Action | Date | Move vs SPY | |
|---|---|---|---|---|---|---|---|---|
| Doug Anmuth★★★★★★★★★★#814 · hits 58% · avg +9.8% | J.P. Morgan | $365 | Buy | +46.0% | Reiterated | 15.10.26on TipRanks Oct 16 06:20 | 0.0%next day −0.8% | ↗ |
| Brent Thill★★★★★★★★★★#2743 · hits 53% · avg +3.8% | Jefferies | $330 | Buy | +32.0% | Reiterated | 15.10.26on TipRanks 06:10 | 0.0%next day −0.8% | ↗ |
| Justin Patterson★★★★★★★★★★#1977 · hits 46% · avg +6.3% | KeyBanc | $350 | Buy | +40.0% | Reiterated | 15.10.26on TipRanks 05:07 | 0.0%next day −0.8% | ↗ |
| Paul Rossington★★★★★★★★★★#5742 · hits 48% · avg +2.0% | HSBC | $310 | Buy | +24.0% | Reiterated | 12.10.26on TipRanks 08:10 | −1.0%next day −0.4% | ↗ |
| Deepak Mathivanan★★★★★★★★★★#398 · hits 60% · avg +16.4% | Cantor Fitzgerald | $320 → $310−3.1% | Buy | +24.0% | Reiterated | 12.10.26on TipRanks 07:35 | −1.0%next day −0.4% | ↗ |
| Ken Gawrelski★★★★★★★★★★#3829 · hits 48% · avg +3.8% | Wells Fargo | $338 → $329−2.7% | Buy | +31.6% | Reiterated | 11.10.26on TipRanks Oct 12 05:50 | −1.0%next day −0.4% | ↗ |
| Laura Martin★★★★★★★★★★#863 · hits 52% · avg +10.7% | Needham | $300 | Buy | +20.0% | Reiterated | 07.10.26on TipRanks 10:55 | +1.7%next day −1.8% · 5 days −1.3% | ↗ |
| Daniel Ives★★★★★★★★★★#345 · hits 58% · avg +18.2% | Wedbush | $300 | Buy | +20.0% | Initiated | 06.10.26on TipRanks Oct 7 08:45 | +1.4%next day +1.7% · 5 days +1.0% | ↗ |
| Eric Sheridan★★★★★★★★★★#1212 · hits 55% · avg +8.3% | Goldman Sachs | $375 | Buy | +50.0% | Reiterated | 06.10.26on TipRanks Oct 7 08:31 | +1.4%next day +1.7% · 5 days +1.0% | ↗ |
| Ivan Feinseth★★★★★★★★★★#902 · hits 57% · avg +9.4% | Tigress Financial | $315 → $385+22.2% | Buy | +54.0% | Reiterated | 06.10.26on TipRanks 10:15 | +1.4%next day +1.7% · 5 days +1.0% | ↗ |
| John Blackledge★★★★★★★★★★#1034 · hits 52% · avg +9.5% | TD Cowen | $350 | Buy | +40.0% | Reiterated | 05.10.26on TipRanks 02:30 | −0.7%next day +1.4% · 5 days +2.8% | ↗ |
| Justin Post★★★★★★★★★★#143 · hits 64% · avg +21.1% | Bank of America Securities | $286 → $320+11.9% | Buy | +28.0% | Reiterated | 30.09.26on TipRanks 12:10 | +1.2%next day −0.5% · 5 days +2.4% | ↗ |
| Scott Devitt★★★★★★★★★★#829 · hits 49% · avg +11.8% | Wedbush | $335 → $360+7.5% | Buy | +44.0% | Reiterated | 30.09.26on TipRanks 06:35 | +1.2%next day −0.5% · 5 days +2.4% | ↗ |
| Mark Shmulik★★★★★★★★★★#667 · hits 70% · avg +20.6% | Bernstein | $320 | Buy | +28.0% | Reiterated | 28.09.26on TipRanks 05:35 | −0.7%next day +0.4% · 5 days +0.9% | ↗ |
| Ken Gawrelski★★★★★★★★★★#3829 · hits 48% · avg +3.8% | Wells Fargo | $338 | Buy | +35.2% | Reiterated | 25.09.26on TipRanks Sep 28 06:10 | −0.4%next day −0.7% · 5 days +1.0% | ↗ |
| Jeffrey Wlodarczak★★★★★★★★★★#3356 · hits 51% · avg +3.0% | Pivotal Research | $333 | Buy | +33.2% | Reiterated | 21.09.26on TipRanks 10:50 | +0.3%next day −1.3% · 5 days −3.7% | ↗ |
| Alexander Haissl★★★★★★★★★★#4710 · hits 45% · avg +5.3% | Rothschild & Co Redburn | $230 | Hold | −8.0% | Reiterated | 21.09.26on TipRanks 09:00 | +0.3%next day −1.3% · 5 days −3.7% | ↗ |
| AI xAi Specialty RetailxAI Grok-4 | TipRanks - xAI | $285 → $291+2.1% | Buy | +16.4% | Reiterated | 14.09.26on TipRanks 20:05 | — | |
| AI DeepSeek Specialty RetailDeepSeek V3.2-Speciale | TipRanks - DeepSeek | $283 → $294+3.9% | Buy | +17.6% | Reiterated | 14.09.26on TipRanks 20:05 | — | |
| AI OpenAI Specialty RetailOpenAI 5.2 | TipRanks - OpenAI | $283 → $286+1.1% | Buy | +14.4% | Reiterated | 14.09.26on TipRanks 20:05 | — | |
| AI Anthropic Specialty RetailAnthropic Opus-4.6 | TipRanks - Anthropic | $279 → $286+2.5% | Buy | +14.4% | Reiterated | 14.09.26on TipRanks 20:05 | — | |
| AI Google Specialty RetailGemini 3.1Pro | TipRanks - Google | $294 → $297+1.0% | Buy | +18.8% | Reiterated | 14.09.26on TipRanks 20:05 | — | |
| AI PerPlexity Specialty RetailPerPlexity SonarPro | TipRanks - PerPlexity | $293 → $299+2.0% | Buy | +19.6% | Reiterated | 14.09.26on TipRanks 20:05 | — | |
| Youssef Squali★★★★★★★★★★#1091 · hits 52% · avg +8.9% | Truist Financial | — | Buy | — | Reiterated | 11.09.26on TipRanks 07:55 | +1.1%next day −0.8% · 5 days −1.1% | ↗ |
| Ronald Josey★★★★★★★★★★#2299 · hits 53% · avg +4.8% | Citi | $350 | Buy | +40.0% | Reiterated | 01.09.26on TipRanks 06:15 | −1.2%next day −0.4% · 5 days −1.1% | ↗ |
| Eric Sheridan★★★★★★★★★★#1212 · hits 55% · avg +8.3% | Goldman Sachs | $375 | Buy | +50.0% | Reiterated | 30.08.26on TipRanks Aug 31 10:55 | −2.2%next day −1.2% · 5 days −0.9% | ↗ |
| Mark Mahaney★★★★★★★★★★#639 · hits 55% · avg +12.1% | Evercore ISI | $355 | Buy | +42.0% | Reiterated | 27.08.26on TipRanks 17:25 | +4.2%next day −2.2% · 5 days −3.1% | ↗ |
| Brian Nowak★★★★★★★★★★#1770 · hits 56% · avg +5.3% | Morgan Stanley | $335 | Buy | +34.0% | Reiterated | 16.08.26on TipRanks Aug 17 07:47 | 0.0%next day 0.0% · 5 days +1.5% | ↗ |
| Sachin Mittal★★★★★★★★★★#252 · hits 68% · avg +20.2% | DBS | $332 | Buy | +32.8% | Reiterated | 11.08.26on TipRanks 09:00 | −1.8%next day −2.1% · 5 days −4.3% | ↗ |
| Doug Anmuth★★★★★★★★★★#814 · hits 58% · avg +9.8% | J.P. Morgan | $365 | Buy | +46.0% | Reiterated | 04.08.26on TipRanks Aug 5 08:08 | −4.1%next day −1.5% · 5 days −1.8% | ↗ |
| Lloyd Walmsley★★★★★★★★★★#165 · hits 64% · avg +25.0% | Mizuho Securities | $320 → $330+3.1% | Buy | +32.0% | Reiterated | 04.08.26on TipRanks 08:18 | −4.1%next day −1.5% · 5 days −1.8% | ↗ |
| Saiyi He★★★★★★★★★★#1586 · hits 52% · avg +8.2% | CMB International Securities | $305 → $301−1.3% | Buy | +20.4% | Reiterated | 03.08.26on TipRanks 10:10 | +3.2%next day −4.1% · 5 days −4.1% | ↗ |
| Helena Wang★★★★★★★★★★#5978 · hits 44% · avg +3.7% | Phillip Securities | $280 → $320+14.3% | Buy | +28.0% | Reiterated | 03.08.26on TipRanks 10:10 | +3.2%next day −4.1% · 5 days −4.1% | ↗ |
| Rohit Kulkarni★★★★★★★★★★#669 · hits 55% · avg +14.6% | Roth MKM | $300 → $325+8.3% | Buy | +30.0% | Assigned | 03.08.26on TipRanks Aug 2 21:30 | +3.2%next day −4.1% · 5 days −4.1% | ↗ |
| Tom Forte★★★★★★★★★★#3258 · hits 42% · avg +3.7% | Maxim Group | $315 → $350+11.1% | Buy | +40.0% | Reiterated | 31.07.26on TipRanks Aug 1 07:45 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Brian White★★★★★★★★★★#172 · hits 67% · avg +16.9% | Monness | $315 → $330+4.8% | Buy | +32.0% | Reiterated | 31.07.26on TipRanks 12:20 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Ingo Wermann★★★★★★★★★★#1523 · hits 66% · avg +10.2% | DZ BANK AG | — | Buy | — | Reiterated | 31.07.26on TipRanks 11:50 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Joe Feldman★★★★★★★★★★#1642 · hits 54% · avg +6.6% | Telsey Advisory | $315 → $335+6.3% | Buy | +34.0% | Reiterated | 31.07.26on TipRanks 10:31 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Gil Luria★★★★★★★★★★#1065 · hits 54% · avg +11.2% | D.A. Davidson | $250 | Hold | 0.0% | Reiterated | 31.07.26on TipRanks 09:30 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Benjamin Black CFA★★★★★★★★★★#914 · hits 55% · avg +18.6% | Deutsche Bank | $315 → $325+3.2% | Buy | +30.0% | Assigned | 31.07.26on TipRanks 09:05 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Josh Beck★★★★★★★★★★#404 · hits 57% · avg +15.3% | Raymond James | $280 → $390+39.3% | Buy | +56.0% | Reiterated | 31.07.26on TipRanks 08:45 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Jason Helfstein★★★★★★★★★★#9643 · hits 44% · avg −0.4% | Oppenheimer | $320 | Buy | +28.0% | Reiterated | 31.07.26on TipRanks 08:32 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Ygal Arounian★★★★★★★★★★#3006 · hits 46% · avg +4.7% | Wedbush | $293 → $310+5.8% | Buy | +24.0% | Reiterated | 31.07.26on TipRanks 08:18 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Brad Erickson★★★★★★★★★★#2764 · hits 50% · avg +3.9% | RBC Capital | $320 → $330+3.1% | Buy | +32.0% | Reiterated | 31.07.26on TipRanks 08:18 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Daniel Kurnos★★★★★★★★★★#1978 · hits 50% · avg +6.1% | Benchmark Co. | $370 → $400+8.1% | Buy | +60.0% | Reiterated | 31.07.26on TipRanks 07:26 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Thomas Champion★★★★★★★★★★#2043 · hits 51% · avg +5.9% | Piper Sandler | $315 → $320+1.6% | Buy | +28.0% | Reiterated | 31.07.26on TipRanks 07:19 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Deepak Mathivanan★★★★★★★★★★#398 · hits 60% · avg +16.4% | Cantor Fitzgerald | $320 | Buy | +28.0% | Reiterated | 31.07.26on TipRanks 06:37 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Laura Martin★★★★★★★★★★#863 · hits 52% · avg +10.7% | Needham | $300 | Buy | +20.0% | Reiterated | 31.07.26on TipRanks 06:01 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Ross Sandler★★★★★★★★★★#299 · hits 65% · avg +16.3% | Barclays | $330 → $365+10.6% | Buy | +46.0% | Reiterated | 31.07.26on TipRanks 05:09 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Justin Patterson★★★★★★★★★★#1977 · hits 46% · avg +6.3% | KeyBanc | $335 → $350+4.5% | Buy | +40.0% | Reiterated | 31.07.26on TipRanks 05:09 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Brent Thill★★★★★★★★★★#2743 · hits 53% · avg +3.8% | Jefferies | $320 → $330+3.1% | Buy | +32.0% | Reiterated | 31.07.26on TipRanks 05:09 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Dylan Carden★★★★★★★★★★#2028 · hits 52% · avg +9.1% | William Blair | — | Buy | — | Reiterated | 31.07.26on TipRanks 03:50 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| John Blackledge★★★★★★★★★★#1034 · hits 52% · avg +9.5% | TD Cowen | $340 → $350+2.9% | Buy | +40.0% | Reiterated | 31.07.26on TipRanks 03:50 | +14.6%next day +3.2% · 5 days −2.4% | ↗ |
| Nat Schindler★★★★★★★★★★#3414 · hits 48% · avg +3.8% | Scotiabank | $325 | Buy | +30.0% | Reiterated | 31.07.26on TipRanks Jul 29 07:51 | −0.3%next day +2.2% · 5 days +14.8% | ↗ |
| Brian Pitz★★★★★★★★★★#471 · hits 63% · avg +13.5% | BMO Capital | $360 → $380+5.6% | Buy | +52.0% | Reiterated | 31.07.26on TipRanks Jul 28 08:20 | −0.5%next day −0.3% · 5 days +16.1% | ↗ |
| Stephen Ju★★★★★★★★★★#1057 · hits 50% · avg +10.7% | UBS | $305 | Buy | +22.0% | Reiterated | 31.07.26on TipRanks Jul 28 07:55 | −0.5%next day −0.3% · 5 days +16.1% | ↗ |
| Unknown Analyst | Argus Research | $325 | Buy | +30.0% | Reiterated | 30.07.26on TipRanks Jul 31 09:15 | +2.2%next day +14.6% · 5 days +12.0% | ↗ |
| Colin Sebastian★★★★★★★★★★#1201 · hits 54% · avg +8.4% | Robert W. Baird | $300 → $310+3.3% | Buy | +24.0% | Reiterated | 30.07.26on TipRanks Jul 31 06:37 | +2.2%next day +14.6% · 5 days +12.0% | ↗ |
| Stephan Lingnau★★★★★★★★★★#3694 · hits 58% · avg +9.1% | Erste Group | — | Buy | — | Reiterated | 05.05.26on TipRanks May 6 02:00 | −0.3%next day −0.9% · 5 days −4.8% | ↗ |
| Unknown Analyst | Fubon Securities | — | Buy | — | Upgrade | 04.05.26on TipRanks May 6 02:00 | +1.8%next day −0.3% · 5 days −4.1% | ↗ |
| Simeon Siegel★★★★★★★★★★#3444 · hits 51% · avg +3.3% | Guggenheim | $300 → $320+6.7% | Buy | +28.0% | Reiterated | 30.04.26on TipRanks May 5 09:25 | −0.2%next day +0.9% · 5 days +0.5% | ↗ |
| Shyam Patil★★★★★★★★★★#779 · hits 56% · avg +10.4% | Susquehanna | $300 → $325+8.3% | Buy | +30.0% | Reiterated | 30.04.26on TipRanks 07:45 | −0.2%next day +0.9% · 5 days +0.5% | ↗ |
| Maria Ripps★★★★★★★★★★#497 · hits 48% · avg +18.0% | Canaccord Genuity | $300 → $330+10.0% | Buy | +32.0% | Reiterated | 30.04.26on TipRanks 06:55 | −0.2%next day +0.9% · 5 days +0.5% | ↗ |
| Mark Kelley★★★★★★★★★★#298 · hits 62% · avg +22.5% | Stifel Nicolaus | $294 → $319+8.5% | Buy | +27.6% | Reiterated | 30.04.26on TipRanks 05:45 | −0.2%next day +0.9% · 5 days +0.5% | ↗ |
| Shweta Khajuria★★★★★★★★★★#886 · hits 48% · avg +19.7% | Wolfe Research | $245 → $320+30.6% | Buy | +28.0% | Reiterated | 29.04.26on TipRanks Apr 30 05:50 | +1.3%next day −0.2% · 5 days +1.4% | ↗ |
| Ivan Feinseth★★★★★★★★★★#902 · hits 57% · avg +9.4% | Tigress Financial | $305 → $315+3.3% | Buy | +26.0% | Reiterated | 25.03.26on TipRanks 13:05 | +1.6%next day −0.2% · 5 days −0.3% | ↗ |
| Andrew Boone★★★★★★★★★★#612 · hits 55% · avg +13.2% | Citizens JMP | $300 → $315+5.0% | Buy | +26.0% | Reiterated | 02.02.26on TipRanks 05:45 | +1.0%next day −0.9% · 5 days −13.9% | ↗ |
| Nicholas Jones CFA★★★★★★★★★★#222 · hits 54% · avg +29.1% | Exane BNP Paribas | — | Buy | — | Initiated | 24.11.25on TipRanks Nov 25 05:35 | +1.1%next day +0.6% · 5 days +1.7% | ↗ |
| Aaron Kessler★★★★★★★★★★#171 · hits 63% · avg +20.3% | Seaport Global | $250 → $290+16.0% | Buy | +16.0% | Reiterated | 31.10.25on TipRanks 10:20 | +9.3%next day +3.8% · 5 days +1.7% | ↗ |
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Every rating the collector has kept for the last 12 months, including the earlier ones of the same analyst. Latest of each analyst
Best analysts covering Amazon
TipRanks picks them by their record on this stock; the figures under the name are their record across all their ratings.
Most accurate
2 years
Nicholas Jones CFA★★★★★★★★★★Exane BNP Paribas · #222
Hits 54%192 of 357
Average return +29.1%
Most profitable
How the average price target moved
The average target of all analysts (their ratings of the 3 months before) on each day, the top analysts’ dashed, against the price; the site keeps this record since 1 October 2026. On 01.10.26: target $332 at a price of $249 (+33.2%); now: $331 at $250 (+32.5%).
PriceAverage targetTop analysts’ target
Recommendation trend · top analysts
Strong BuyBuyHoldSell
| Rating | 05.26 | 06.26 | 07.26 | 08.26 | 09.26 | 10.26 |
|---|---|---|---|---|---|---|
| Strong Buy | 0 | 0 | 0 | 0 | 0 | 1 |
| Buy | 109 | 100 | 82 | 77 | 76 | 36 |
| Hold | 1 | 1 | 1 | 1 | 1 | 0 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
Earnings and sales forecast
Next report: 29.10.26 (Q3 2026, date not confirmed)
Earnings per share
Next quarter’s EPS estimate — $1.97 (from $1.72 to $2.23). Last quarter: $5.75.
Sales
Next quarter’s sales estimate — $202.2B (from $199.4B to $205.4B). Last quarter: $200.6B.
Best top-analyst consensus in the sector · Consumercyclical
About Amazon
- CEO: Andrew R. Jassy
- Employees: 1,576,000
- 410 Terry Avenue North, Seattle, WA, 98109-5210, US
- www.amazon.com
Amazon.com, Inc. operates a vast global retail enterprise, distributing consumer goods and subscription services through both its extensive online platforms and a network of physical stores across North America and internationally. Its operations are structured into three primary segments: North America, International, and Amazon Web Services (AWS). The company's product offerings encompass both merchandise and content procured for direct resale, alongside items sold by third-party merchants on its platform. Furthermore, the company develops and markets its own range of electronic devices, such as Kindle e-readers, Fire tablets and TVs, Ring, Blink, eero, and Echo products. It also invests in the development and production of original media content. Amazon provides various programs designed to enable independent sellers to offer their products, and empowers authors, musicians, filmmakers, Twitch streamers, and app developers to publish and commercialize their content. Beyond this, it delivers a comprehensive suite of cloud computing solutions, including compute, storage, database, analytics, and machine learning services through AWS. The company also offers fulfillment services, advertising solutions, and digital content subscriptions. A key offering is Amazon Prime, its exclusive membership program. Amazon caters to a wide array of clientele, including individual consumers, third-party sellers, software developers, enterprise clients, content creators, and advertisers. Incorporated in 1994, Amazon.com, Inc. maintains its headquarters in Seattle, Washington.
Data from the stock’s TipRanks forecast page, read 11 min ago. It is read again as soon as a new rating appears and at least every 8 hours. TipRanks ↗