← ANALYST RATINGS · TIPRANKS
Mattel (MAT): analyst forecast and price target
Analyst consensus
Hold2 Buy2 Hold2 Sell
Ratings of 6 analysts in the last 3 months · top analysts only12-month forecast
Based on 6 price targets given in the last 3 months, the average target is $16.17, the highest $22.00, the lowest $12.00. The average is −6.0% from the last price of $17.20.
Analyst ratings 14
| Analyst | Firm | Price target | Rating | Upside | Action | Date | Move vs SPY | |
|---|---|---|---|---|---|---|---|---|
| Andrew Didora★★★★★★★★★★#3993 · hits 57% · avg +2.5% | Bank of America Securities | $22.00 | Buy | +27.9% | Reiterated | 15.10.26on TipRanks 06:30 | +3.7%next day +0.4% | ↗ |
| AI xAi LeisurexAI Grok-3 | TipRanks - xAI | $18.50 → $19.00+2.7% | Buy | +10.5% | Reiterated | 15.10.26on TipRanks 01:06 | — | |
| AI DeepSeek LeisureDeepSeek R1-0528 | TipRanks - DeepSeek | $17.50 → $18.00+2.9% | Hold | +4.7% | Reiterated | 15.10.26on TipRanks 01:06 | — | |
| AI OpenAI LeisureOpenAI 4o | TipRanks - OpenAI | $16.00 → $18.00+12.5% | Hold | +4.7% | Reiterated | 14.10.26on TipRanks 06:05 | — | |
| AI Anthropic LeisureAnthropic Opus-4.1 | TipRanks - Anthropic | $15.50 → $17.50+12.9% | Hold | +1.7% | Reiterated | 14.10.26on TipRanks 06:05 | — | |
| AI Google LeisureGemini 2.5Pro | TipRanks - Google | $16.50 → $18.50+12.1% | Hold | +7.6% | Reiterated | 14.10.26on TipRanks 06:05 | — | |
| AI PerPlexity LeisurePerPlexity SonarPro | TipRanks - PerPlexity | $16.50 → $18.50+12.1% | Buy | +7.6% | Upgrade | 14.10.26on TipRanks 06:05 | — | |
| James Hardiman★★★★★★★★★★#2055 · hits 47% · avg +7.0% | Citi | $15.00 → $17.00+13.3% | Hold | −1.2% | Reiterated | 13.10.26on TipRanks 06:35 | +0.3%next day +0.2% | ↗ |
| Gerrick Johnson★★★★★★★★★★#6202 · hits 44% · avg +1.0% | Seaport Global | $20.00 | Buy | +16.3% | Upgrade | 12.10.26on TipRanks 06:30 | +0.5%next day +0.3% | ↗ |
| Anthony Bonadio★★★★★★★★★★#2289 · hits 62% · avg +13.4% | Wells Fargo | $18.00 | Buy | +4.7% | Assigned | 30.09.26on TipRanks Sep 28 06:50 | +1.1%next day −0.7% · 5 days +19.1% | ↗ |
| Eric Handler★★★★★★★★★★#443 · hits 64% · avg +13.4% | Roth MKM | $15.00 | Hold | −12.8% | Reiterated | 25.09.26on TipRanks 00:31 | +0.6%next day +1.1% · 5 days +15.1% | ↗ |
| Stephen Laszczyk★★★★★★★★★★#1503 · hits 58% · avg +13.9% | Goldman Sachs | $12.00 | Sell | −30.2% | Reiterated | 15.09.26on TipRanks Sep 16 08:25 | −3.9%next day −1.5% · 5 days −3.9% | ↗ |
| Christine Dooley★★★★★★★★★★#2411 · hits 72% · avg +16.0% | Argus Research | $22.00 | Buy | +27.9% | Reiterated | 24.08.26on TipRanks Aug 25 09:30 | +2.4%next day +2.6% · 5 days +0.4% | ↗ |
| Arpine Kocharyan★★★★★★★★★★#5555 · hits 54% · avg +2.6% | UBS | $28.00 | Buy | +62.8% | Assigned | 24.08.26on TipRanks 08:15 | +2.4%next day +2.6% · 5 days +0.4% | ↗ |
| Keegan Cox★★★★★★★★★★#4928 · hits 48% · avg +8.7% | D.A. Davidson | — | Buy | — | Reiterated | 05.08.26on TipRanks 10:35 | −2.5%next day +0.4% · 5 days +1.0% | ↗ |
| Christopher Horvers★★★★★★★★★★#806 · hits 61% · avg +8.7% | J.P. Morgan | $13.00 | Sell | −24.4% | Reiterated | 05.08.26on TipRanks 07:10 | −2.5%next day +0.4% · 5 days +1.0% | ↗ |
| Alex Arnold★★★★★★★★★★#2361 · hits 53% · avg +22.4% | Odeon Capital Group LLC | — | Buy | — | Initiated | 16.07.26on TipRanks 10:55 | +6.2%next day −1.4% · 5 days −1.1% | ↗ |
| Kylie Cohu★★★★★★★★★★#5347 · hits 55% · avg +6.5% | Jefferies | $18.00 → $19.00+5.6% | Buy | +10.5% | Reiterated | 06.05.26on TipRanks 08:45 | +1.1%next day −0.2% · 5 days −2.9% | ↗ |
| Megan Alexander★★★★★★★★★★#10467 · hits 48% · avg −1.9% | Morgan Stanley | $16.00 | Hold | −7.0% | Reiterated | 30.04.26on TipRanks 06:35 | +0.3%next day −1.3% · 5 days −2.3% | ↗ |
| Xian Siew★★★★★★★★★★#6732 · hits 67% · avg +8.0% | Exane BNP Paribas | $17.00 | Hold | −1.2% | Initiated | 25.02.26on TipRanks 07:30 | −4.6%next day +1.9% · 5 days −4.8% | ↗ |
| No ratings for this filter. | ||||||||
The latest rating of each analyst in the last 12 months, as TipRanks lists them. Every rating kept, earlier ones included
Best analysts covering Mattel
TipRanks picks them by their record on this stock; the figures under the name are their record across all their ratings.
Most accurate
Most profitable
How the average price target moved
The average target of all analysts (their ratings of the 3 months before) on each day, the top analysts’ dashed, against the price; the site keeps this record since 1 October 2026. On 12.10.26: target $18.75 at a price of $16.69 (+12.3%); now: $18.56 at $17.20 (+7.9%).
PriceAverage targetTop analysts’ target
Recommendation trend · top analysts
Strong BuyBuyHoldSell
| Rating | 05.26 | 06.26 | 07.26 | 08.26 | 09.26 | 10.26 |
|---|---|---|---|---|---|---|
| Strong Buy | 0 | 0 | 0 | 0 | 0 | 0 |
| Buy | 2 | 2 | 2 | 4 | 4 | 3 |
| Hold | 4 | 4 | 3 | 4 | 4 | 3 |
| Sell | 1 | 1 | 1 | 2 | 3 | 2 |
Earnings and sales forecast
Next report: 05.11.26 (Q3 2026, date not confirmed)
Earnings per share
Next quarter’s EPS estimate — $0.94 (from $0.77 to $1.12). Last quarter: $0.01.
Sales
Next quarter’s sales estimate — $1.8B (from $1.8B to $1.9B). Last quarter: $1.1B.
Best top-analyst consensus in the sector · Consumercyclical
About Mattel
- CEO: Ynon Kreiz
- Employees: 31,000
- 333 Continental Boulevard, El Segundo, CA, 90245-5012, US
- about.mattel.com
Mattel, Inc. functions as a worldwide children's entertainment corporation, primarily engaged in the design and production of a diverse range of toys and consumer goods. The company's operations are segmented into North America, International, and the American Girl brand. Its extensive product offerings include dolls and accessories, alongside related content, gaming, and lifestyle merchandise for children, marketed under popular labels such as Barbie, Monster High, American Girl, Polly Pocket, Spirit, and Enchantimals; the American Girl brand specifically also provides dolls complemented by books. Additionally, Mattel manufactures die-cast vehicles, track systems, playsets, and accessories that appeal to both children and collectors, prominently featuring brands like Hot Wheels, Monster Trucks, Matchbox, CARS, and Mario Kart. For the infant, toddler, and preschool demographics, the company delivers content, toys, live events, and various lifestyle products through well-known brands including Fisher-Price, Thomas & Friends, Power Wheels, and Fireman Sam. Furthermore, Mattel offers action figures, building sets, and games under its proprietary brands such as Masters of the Universe, MEGA, UNO, Lightyear, Jurassic World, WWE, and Star Wars, while also producing items under licenses from significant partners like Disney, NBCUniversal, WWE, Microsoft, Nickelodeon, Warner Bros, and Sanrio. The company's products are distributed directly to consumers via its catalogs, websites, and proprietary retail outlets, as well as indirectly through a wide array of retailers including discount and free-standing toy stores, chain stores, department stores, and other retail points, alongside wholesalers, agents, and distributors. Founded in 1945, Mattel, Inc. is headquartered in El Segundo, California.
Data from the stock’s TipRanks forecast page, read 45 min ago. It is read again as soon as a new rating appears and at least every 8 hours. TipRanks ↗